Google launches a brand new search menu with icons

After just a few months of testing, it now seems that Google has begun deploying the brand new search bar with icons. As an alternative of simply utilizing textual content to show completely different search classes or verticals in information, movies, photos, maps, purchases, and so on., Google shows icons additionally representing these classes.

Screenshot of the display screen. Right here's a screenshot of Chrome on a Mac. Notice that I’ve examined this on many browsers and working methods, linked and disconnected from Google. I managed to duplicate this in each check that I attempted.

Earlier than Display screen Seize: That is what the search bar regarded like:

Google has confirmed with Search Engine Land that that is spreading to researchers at present. All through the day, many readers have reported that they’re viewing the brand new Google search bar. We at the moment are testing it commonly on all of the browsers we’re testing it towards.

Again in time Google had icons subsequent to those search filters in 2010 on desktops and 2011 on mobiles. However in 2011, Google eliminated the icons of the desktop model. Through the years, Google has made many adjustments to the highest menu bar, which you’ll find in our UI archives.

Why we care. Any modification of the person interface of any of probably the most used web sites on the planet will probably be taken into consideration. Will this have an effect on entrepreneurs or search engine marketing As we have now mentioned earlier than, this variation most likely won’t have an effect on us a lot, nevertheless it offers a brand new look to the Google search outcomes web page.

Concerning the Creator

Barry Schwartz is the editor of Information for Land Search Engine and is the proprietor of RustyBrick, an internet consulting agency primarily based in New York. He additionally directs Search Engine Roundtable, a preferred analysis weblog on SEM subjects.

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